How AI and Machine Learning are Changing the Digital Landscape

by | Feb 13, 2017 | Content Automation, Ecommerce

Big Data and Magnitude of Growth

With the technological advancement and innovations in communication and digital landscape, data is growing at a rate of 40-percent each year and is expected to increase around 300 percent between 2005 and 2020. At that rate, it won’t be a surprise if data reaches almost 45ZB by 2020.

The 4’V’s of Big Data

The diagram below shows the 4’V’s (Volume, Velocity, Veracity and Variety) that are used to analyze the growth and spread of data:

4V's of Big Data

Digital Waves and The Changing Digital Landscape

Supported by progressive technology, the digital landscape has evolved in a very big way over the past few years. The first wave, the internet revolution in 2000, brought about real-time changes in the digital world. The advent of the mobile internet with the manufacture and circulation of 10 million devices around the globe in 2010, the second wave made the internet available anytime/anywhere. The third wave, the Internet of Things (IoT) is currently ongoing, as we see more everyday objects with the ability to send and receive data bringing about a transformation in both the physical and digital world. All of this has helped e-Commerce prosper in a big way. The 4th wave, AI and Robotics are believed to once again drastically influence the e-Commerce arena.

Digital Waves and The Changing Digital Landscape

The Anticipated Future Prospect

It is thought that AI will bring about a drastic change in many pre-established routines, norms and regulations. If the results of the previous revolutions are similar with the new ones, it’s definitely a possibility. Economist Carlota Perez mentioned in her book “Technological Revolutions and Financial Capital,” “A sense of impotence and frustration accumulates and a growing incongruence is experienced between the new and the old paradigm.”

To date, every level of automation has had a positive impact on society. The digital revolution regarding mechanization and computerization has improved the standard of living, encouraged literacy, lengthened the average lifespan and taken down crime rates and unemployment to a considerable extent – U.S. Census data shows that nearly 3 million jobs were created from 2014 to 2015.

By implementing computing devices, digital advancement has networked the entire world and has created a pool of innovation. The global computing cloud has moved shopping, social networking with friends and associates, work, entertainment and all probable involvements in life, online.

AI Paving Way for Robotics

With every upgraded versions of AI, the digital landscape is advancing. Google’s search engine is getting more accurate every day mainly because it is built on AI. This, in turn, grows and circulates enormous amounts of data. Considering evereything is done online today, every action generates data, which is recorded and stored. Here, AI intervenes once again with a much more powerful grip – ‘Robotics’ as used to drive and control this vast amount of data.

General anticipation about the future of job prospect as a result of the AI and robotic wave isn’t quite so transparent. AI is perceived to be both the bad witch, who destroys and the good angel, who creates. A few years back, during internet wave, many people had a similar belief. Eventually, however, the internet paved the way for countless unforeseen career opportunities. Let’s hope the growth of AI has the same results! The new wave might just be taking human efficiency to a different level altogether.


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