
The Search Marketing Imprints, Key Search Takeaways from the Show floor!
It was my first SMX last week and pretty good insights around topics related to search overall. Search is evolving very rapidly with digital, and as marketers, all of us need to keep pace. Digital strategy is an inevitable part of your overall marketing strategy. But...
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CrewMachine is All Set to Disrupt the Enterprise Content Creation and Enrichment Market as a Simple Platform to Manage Complex Content
eZdia, a leading content solutions provider for e-Commerce announced the launch of their cloud-based enterprise content creation platform – The CrewMachine. CrewMachine helps brands and agencies to create, enrich, analyze, and publish any type of marketing or...
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An Entrepreneurial Journey Driven by the PanIIT DNA
“Two roads diverged in a wood, and I took the one less traveled by, and that has made all the difference.” Robert Frost We are very excited to be a part of the PanIIT global leadership movement. As we write this sitting in our office together today, it is taking us...
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Insights from Share15! Onward and Forward to a Transformative Digital Marketing Journey!
Observations on the Floor A great conference! Very relevant for marketers and to the current times of digital transformation. Lots of learning, thought leadership and best practices on how to steer the overall digital marketing strategy in the B2B space with specific...
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Making a Case for that ‘Dream Marketing Budget’ and Winning it
Establish Goals Firmly Goals are important. But establishing unified goals is more important. Unified goals tie in other parts of the organization to work in alignment with Marketing. Everything starts and ends with increased sales or conversions. So a good sales...
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Deeper Inroads into Solving Real Problems With Our Content Platform! 2015 – The Year in Review Series
The Need for Specialized Content! We’re almost at the finish line here with 2015, and as you might have guessed, this blog is our first of the ‘year in review’ series. I would like to pen down some of the greatest milestones the team achieved this year, and talk about...
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